Tuesday, Sept. 12
10:15 - 11:45 a.m.
Program Track: Practice Development and Management
Moderator: Jeanne M. Salcetti
Speaker: Jason C. Stoner
Case acceptance remains the most important, and
sometimes the most elusive, aspect of periodontal practice
today. Even the busiest practices can be the least successful
and least productive in today’s environment. High referral
numbers are no replacement for case acceptance, and can
even work against it. Every aspect of the workings of the
practice, from overhead to profit management, stems directly
from case acceptance. No patients to treat, no practice. Case
acceptance is one of the three most critical determinants
of practice success, and will be the focus of the lecture. A
carefully choreographed series of events must be executed
precisely in order to optimize case acceptance for any
periodontal office. This course will explore fundamental tools
that can ensure excellent case acceptance and will examine
how exceptional case acceptance provides a rewarding
environment for all and can create balance in even the
busiest of periodontal practices.
• Demonstrate that true case acceptance is a carefully
choreographed, coordinated, and controlled team effort.
• Examine the basis for case acceptance and how it is
absolutely the most critical factor in practice success.
• Incorporate the best tools to significantly increase case
The AAP is an ADA CERP® recognized education provider.
ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP. The AAP cautions participants for this CE activity about the potential risks of using limited knowledge when incorporating new techniques and procedures in their practice.